Huaguan Town, Guangrao County, Dongying City in Shandong Province is located in the south of Yellow River Delta, the north of Xiaoqing River. The location is to the north of Jiqing Highway and Jiaoji Railway, to the south of Dongying Harbour, Guangli Harbour and Dongying Airport. Thus the town is known as ‘One of the ten most valuable downs in China to invest’, ‘National eco-town’ and ‘National model town of One Village One Product’. Shandong Leanfu Food Company was set up here and developed here.
Perhaps the brand of “Leanfu” is unknown to you, but its founder- Shandong Heyuan Group, the leading food enterprise in Shandong province, is well known.
Heyuan Group, founded in 2004, is the leading food enterprise which includes the production and sale of protein drinks, milk drinks, flavored drinks, canned rice pudding, traditional confectionery, European cakes, and biscuits. There are over 100 varieties of products, which have been saled to 27 cities and regions and have won a high reputation in the domestic market.
For decades, Heyuan staff worked hard and made achievements. Not only the ‘Heyuan’ trademark is recognized as ‘Famous Chinese Trademark’, the enterprise has also won dozens of honors like ‘ AAA Credit Enterprise’ and it is now one of the top 100 beverage industries in China – in 72 place.
For decades, Heyuan staff hold this business philosophy – ‘Learn to be a true person first, and then learn to do things. The product is the moral quality.’ They insisted on building a good company to provide people with good food. They pay much attention to food safety, strict management and innovation. They try every effort to reach good market results and effective management and have greatly enhanced the company’s core competitiveness and social influence.
Achievements encourage people to move forward, the blueprint makes people go ahead inspiringly. Heyuan has bought internationally advanced neutral beverage aseptic line, provided by Newamstar, in order to enhance the enterprise connotation, to expand enterprise scale, to repay consumers, employees and the society with high-quality products and long-term sustainable development. On the base of the original drink, some kinds of PET products have been chosen as a breakthrough, such as the relatively stronger plant protein drink, juice, high-end bottled water and so on. In order to form a powerful drink corps step by step and remain competitive in the industry .
Therefore, Heyuan Group established Shandong Leanfu Food Company. Then, a beverage project has been started, which got the total investment of 620 million yuan, covers an area of 262 acres, a total construction area of nearly 100,000 square meters. In the choice of partners, the enthusiastic staff has chosen Newamstar without hesitation – the leading enterprise in the industry. As the founder of China’s aseptic cold filling technology, the leaded of China’s liquid packaging machinery, Newamstar has overcome lots of difficulties, has always leaded the way for aseptic cold filling field over the years, and has made great contributions, thanks for its pursuit of excellence. It has provided global brands with more than 50 internationally advanced aseptic production lines. In this cooperation between the two sides, Newamstar provided aseptic cold filling line of PET bottle with 24,000 bottles/hour output, blowing-filling-capping waterline of PET bottle with 24,000 bottles/hour output. The line with multi-function will help Leanfu open the era of multiple drinks.
At present, the project has been put into operation, and it will form a production scale of 130000 tons of PET beverage. Packaging specifications of 350ml, 500ml, and 1500ml can be changed freely, protein drinks, functional drinks, fruit juice, tea and other products can be produced quickly. With the friendship from Newamstar and the hope from Leanfu, thousands of bottles are sent to all over the country, bring people more healthy drinks.
Time flies. Leanfu always imposes pressure, tries to be the best one, leads the new normal, and creates a new situation. It is about to play the cadenza.
Let’s cheer for it together!
About Newamstar Packaging Machinery Co., Ltd.
China high-end liquid(beverage) packaging machinery R&D and manufacturing base, is committed to build smart factories with turnkey solutions for liquid(beverage) companies.
Since its founding, Newamstar, under the concept of “Driving development through innovation and winning the market with quality”, has been providing global customers in the five fields of beverages, dairy , liquors, condiments and daily chemicals with complete sets of intelligent equipment and comprehensive solutions for water treatment, pre-distribution, blowing, filling, secondary packaging, handling robots, intelligent stereo warehouses, etc., realizing the dream of “Made in China, Made for World”. From the support of formulation process, the three-dimensional design of product bottle to the overall engineering layout of users’ factory, from the R&D and design of core equipment, the installation and commissioning of engineering project, to the multi-dimensional training of operators, it has served Coke, Danone, Nestle, Otsuka, Wahaha, Dali, C’estbon, Ganten, Nongfu Spring, COFCO, Haday, Luhua, Hengshun, Nice and other famous brands at home and abroad. It has more than 2200 production lines in more than 80 countries and regions around the world.
- Dairy Packaging
- Alcohol Packaging
- Beverage Packaging
- Condiment Packaging
- Daily Chemicals Packaging
- Production-and-Storage-Integrated Smart Factory
Adhering to the corporate mission of “Helping customers build an ideal factory,” Newamstar builds a service that “Surpasses customer expectations and exceeds industry standards” with quick response, professional technology, and considerate service attitude, and creates value for customers wholeheartedly.
With high-quality equipment, perfect service, and strong turn-key service capabilities, Newamstar helps customers achieve a high-efficiency operation of equipment and technical innovation and upgrade to join hands with customers for a win-win situation.